LAUREL, Md. — The Drycleaning & Laundry Institute (DLI) reports members are experiencing positive response from its “Messiest Menu Items” promotional tie-in with Carl’s Jr. restaurants.
Launched to promote the reintroduction of Chili Cheese Burgers and Chili Cheese Fries, the promotion tells Carl’s Jr. patrons not to worry about the stains these foods might produce — just let a professional DLI member cleaner take care of them.
