KANSAS CITY, Mo. — GreenEarth Cleaning has signed Wotek Corp., Piscataway, N.J., as master licensor of its dry cleaning process for India and the Middle East, GreenEarth reports.
A U.S. engineering company known for exporting and servicing well-known dry cleaning and laundry brands, Wotek will license GreenEarth’s patented process to hotels and progressive drycleaning operators.
The unique fabricare advantages of GreenEarth’s environmentally safe, liquid silicone-based process were a key reason why Wotek sought to partner with GreenEarth.
With the Wotek agreement, GreenEarth is now licensed in 33 countries. It has more than 1,600 affiliate licenses worldwide, approximately half of which are in the United States.
“The level of interest in GreenEarth, both internationally and here in the U.S., continues to grow,” says Tim Maxwell, president of GreenEarth Cleaning. “Our focus remains on quality over quantity; we are very selective about who we partner with to license our patented process and trademarks.”