CHICAGO — Runways in the world’s fashion capitals came alive for 2011’s fall season, as if to herald an end to recessionary reserve and embrace edgy elegance again.
Ultra-bright colors, extreme ruffles and riotous patterns starred in over-the-top productions featuring post-apocalyptic landscapes, manacled models and psychedelic toadstools. Only minutes elapsed between many of the designer duds’ debuts and the time they hit the streets, knocked off for the mass market under many more-affordable labels.
Some of the season’s styles—the classically tailored mid-century modern and menswear-inspired looks, for example—shouldn’t present professional dry cleaners with problems if they remember to read their care labels and steady their skill sets. But others may have the most seasoned operators at a loss for a cleaning strategy, or at risk for a claim.
And as the following four trends move from the runway to the mall, they have the potential to present the biggest challenges.