CONCORD, N.C. — A new year brings new opportunities for those prepared to take advantage. You’re no doubt heard the saying, “Foolishness is continuing to do what you have always done and expecting different results.” Make the adjustments in your business model now to capture and keep the customers that will be on the move in the coming year.
The best time to plant an apple tree is 20 years ago, to have apples today. The second best time to plant an apple tree is today, to have apples in the future. If you never get around to planting the apple tree, you will never have apples.
Drycleaning volume may not return to the levels of 10 years ago in the foreseeable future; cleaners are being forced to make do with the lower garment count. The industry is saturated with processing plants that are based on speed and/or price. The niche in the marketplace is reliable stain removal by a knowledgeable operator.
Stain removal is quickly becoming a valuable commodity. Not only does it contribute to the bottom line, it leads to increased customer loyalty.