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Content about Europe

June 16, 2011

TAMPA, Fla. — Ever since regulatory pressure started to increase on perchloroethylene, the industry has been looking for a product that could fill its place in the industry as an easy-to-use, effective solvent—but without the baggage.

June 8, 2011

LAS VEGAS — Rynex Technologies LLC and Christeyns NV have created a joint venture for the marketing, distribution, sales and support for the Rynex-3E drycleaning solvent along with Christeyns’ Gentle Care Detergents line in the European market, the companies announced today at the Clean Show.

Albany, Ga.-based Rynex manufactures a biodegradable alternative solvent and has been working with Christeyns since October 2010. The partnership is developing a product line for Rynex-3E, as well as expanding Christeyns’ Gentle Care drycleaning portfolio.

December 31, 2010

CHICAGO — The simplest definition of “marketing” is any activity that helps bring an “aware” pool of consumers a product they need or desire at a price that offers a perception of value. Within that definition are the commonly accepted “Four Ps” of marketing: Price, Product, Promotion and Place. Together, these factors define your brand.

December 27, 2010

LAS VEGAS — Clean 2011 is offering more than 35 hours of classroom sessions presented by four Clean Show sponsors and six related associations from the United States, Canada and Europe. Clean 2011 is scheduled for June 6-9, 2011 at the Las Vegas Convention Center.

Among the topics to be covered in the sessions are environmental issues, water conservation, business management, marketing, new technology, industry standards and regulatory issues.

August 16, 2010

TORONTO — Tip Top Tailors, Canada’s No. 1 men’s specialty store, launched its high-tech EcoGir collection last week, the world’s only line of tailored suits made from recycled plastic bottles.

Sold under the Belissimo label, the wash-and-wear suits come out of the dryer ready for the office, the company says. “The money saved on drycleaning will virtually pay for the suit.”

December 7, 2009

BEIJING, China — While the market for drycleaning and laundry services is fairly mature in the U.S., China’s professional textile-care industry is just starting to learn what’s possible. Continued economic growth, improving living standards and a thriving tourism market are generating huge demand for sophisticated laundry and drycleaning systems — and Texcare Asia 2009 put them on display in Beijing, to the delight of buyers.

June 5, 2009

On August 29, 2005, Hurricane Katrina slammed into the Gulf shores downstream from New Orleans, its storm surge weakening and eventually breaking through the system of levees protecting the city. And slowly, New Orleans — built in a “bowl” two to 12 feet below sea level — began to fill with water.

June 5, 2009

On August 29, 2005, Hurricane Katrina slammed into the Gulf shores downstream from New Orleans, its storm surge weakening and eventually breaking through the system of levees protecting the city. And slowly, New Orleans — built in a “bowl” two to 12 feet below sea level — began to fill with water.

April 3, 2009

1930s

November 3, 2008

BENTON HARBOR, Mich. — Whirlpool Corp. is planning to cut approximately 5,000 jobs by the end of 2009 because of the global credit crisis and the company’s expectation for continued reduced demand in North America and Europe, the company reports.

June 9, 2008

FRANKFURT AM MAIN, Germany — Texcare International closed its doors June 4 after setting a new attendance record, show planner Messe Frankfurt reports. A total of 15,500 visitors from 80 countries throughout the world visited Texcare — an increase of 17% from the 2004 show’s 13,330 attendees.

April 23, 2008

After four years, Texcare returns next month with what could be a bigger and better show than ever. The World Market for Modern Textile Care promises to be the best in years, Texcare’s organizers say — set for May 31-June 4, 2008, in Frankfurt, Germany, the show will feature 218 exhibitors booked and more exhibit space than the 2004 edition.

January 16, 2008

Every drycleaner spends money on advertising and promotions. But how many do it wisely? One marketing guru has figured out that only 10% of advertising dollars spent are effective. That’s 10 cents on the dollar — not too outstanding a return.

March 28, 2007

MUNICH, Germany — Multinational industrial-gas giant Linde AG announced a 50 million euro ($66.7 million) rollout of Fred Butler brand drycleaning plants and stores throughout Europe. Fred Butler uses a liquid carbon dioxide process exclusively to clean clothing, making this the biggest commitment to the alternative process in industry history.