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May 21, 2012
TCATA Members Gather for Management and Educational Conference

WILLIAMSBURG, Va. — New president hopes to increase association membership

WILLIAMSBURG, Va. — Many “movers and shakers” in the textile care industry gathered here in mid-April for the Textile Care Allied Trades Association’s 2012 Annual Management and Educational Conference, the group reports.

Speaker Dean Minuto opened the meeting with an unusual but intriguing topic — utilizing the latest findings in neuroscience to learn how to tap the “buy button” in the human brain. Attendees left with tangible ideas on how to change the marketing and sales of their products and services for maximum effectiveness.

Hunter Lott discussed ways that businesses can stay out of court. He reviewed the important issues surrounding hiring and firing, pay scales, personnel manuals, and a host of other topics important to any business owner. Finally, Sheila Kloefkorn outlined the ways that companies can use online marketing and social media to promote their business in a cost-effective way.

September 19, 2011
TCATA Members Marvel at Conference Offerings Amidst Mountainous Beauty

FAIRFIELD, N.J. — An outstanding business program, a resort area with much to see and do, and near-perfect weather combined to make the Textile Care Allied Trades Association (TCATA) Annual Conference in Park City, Utah, last month one of the group's best ever, the association says.

Jade West of the National Association of Wholesaler Distributors provided attendees with an overview of federal legislation and regulation having a significant impact on businesses that has passed or may be passed.

Best-selling author Joachim de Posada discussed the “marshmallow principle” of delayed gratification, the subject of a famous 1970s experiment. He explained how businesses might apply the principle to be more successful.

Economist Alan Beaulieu explained to attendees how they could make adjustments in their business planning to prosper in anticipated, predictable economic cycles.

At the closing dinner, several members were recognized for achieving milestone anniversaries. Foster-Stephens of Elk Grove Village, Ill., became only the fifth company to celebrate 75 years of association membership.