Thank you to the more than 700 drycleaners and distributors who have visited our cramped 10-by-10-foot booth.
Thank you all for validating our decision to create a pouch for hangers. Your enthusiastic response has been thrilling to us.
Thank you to everyone who not only wanted a sample of our new shirt box bag, but proudly displayed it as you continued to walk the convention floor.
A special thank you to the dozens of drycleaners who already carry The Green Garmento for not only stopping in to say hello, but graciously and intelligently tell others who are considering our product how you’ve benefited from it.
Less than three years ago, my wife Jennie and I began an ambitious journey to try to change the way drycleaning is delivered, from single-use to reusable bags, comparing it to how we went from vinyl to CD or from VHS to DVD.
Yes, it was daunting, but we were armed with the confidence that the reusable bag not only was better for the environment, but it also protected clothes better and, most important, could save drycleaners thousands of dollars — even changing the packaging of clothes from a major cost to a profit center if they wanted to take a deposit or sell the bags.
It has not been easy by any means, but we have and will continue to persevere, and with the warmth, support and energy you all have provided us this week, we are more sure than ever that we will succeed in making this better way the standard.
With great appreciation, I look forward to the last day of Clean 2011, meeting more of you, then going home and getting back to work.
Oh, as a nice piece of icing on the cake, we were featured on ABC’s 20/20. How cool is that!
Rick Siegel and his wife, Jennie Nigrosh, are the creators and marketers of The Green Garmento reusable drycleaning bag. Before that, Siegel was one of Hollywood’s most influential personal managers, guiding the careers of Craig Ferguson, Ellen Degeneres, Seth Rogen and others.