COMMERCE, Calif. — The SoCal Cleaners Association (SCCA) will host Improving Your Customers’ Experience and Your Bottom Line, a presentation by Christopher White, executive director of America’s Best Cleaners, during the association’s upcoming March 20 meeting.
White has more than 25 years of experience working in the dry cleaning industry and has risen “to the very highest level in the profession,” SCCA says. He has extensive knowledge of textile cleaning and finishing techniques and is recognized as an industry leader in operational systems, database management, staff development and team building.
He will discuss developing an exceptional client experience by catering to specific needs of clients through individual services provided by the front-end team, and how to develop these needs into specific “nudges” that increase the client’s overall experience while also increasing the bottom line.
SCCA says takeaways will include:
To learn more about this dinner event at Steven’s Steakhouse, visit the SCCA website.